Why I LOVE the Twitter hearts

Twitter heart

Twitter changed their favourite star icon into a heart. Plenty of articles mention the disbelief and negative reactions on this change, but I actually think it’s an improvement.

  1. I never used favourites to store something
    There was a time when favourites were used to store tweets for later on. This way, the need to read something immediately was taken away and you could look up your favourites when it suits you. But I never did that. The speed of Twitter made sure there was always too much to read. I’d rather use the search function to look up articles.
  2. Fav-ing got a new meaning
    Tweets were not stored to favourites because people wanted to read them again. People clicked on the stars to show appreciation. The fav became a like.

Even when you do want to store tweets for reading them later on, you can still use the heart icon. And for liking a tweet, the heart makes more sense. As Twitter says: “You might like a lot of things, but not everything can be your favorite.”

Almost 100 examples of online media in higher education

This list should be a source of inspiration and creativity. It consists of many examples of the usage of online media in higher education. Sometimes to tell a story, sometimes to share knowledge, sometimes for recruitment and sometimes just to entertain. Many of them are marketing/ communications examples, but education and research are also present. Though a lot of social media tools and technologies are mentioned, it’s the strategy behind it and reached goals that stick out. The list is never complete, so if you would like to add something, please let me know. Read more